3 Tips to Design Ecommerce Websites in a More Efficient Way

Learn how to rock sales online - design-wise!


Don't rush to deadline


One of the most crucial reasons e commerce websites often fail is that the owners fail to understand that launching an e commerce website is not all about design and text. They rush to launch date without clearly building the blocks - paid advertising, content marketing, internet marketing and then all of a sudden after a few years or months of launch; they find themselves in nowhere - extremely pressurized by attributes that could have been ignored had they took some more time before launching the website. That is why, it is perfectly fine to design and develop a website in the background while displaying a coming soon page at the front. Take as much time needed, and never ever think that you will end up never launching if you delay because if you are investing, it is likely you are serious. Therefore, the first point to Design E Commerce Websites in a more efficient way is to wait for the golden time - when all your efforts are logically distributed among all the important parameters that collectively make your website a grand success. Do not ever hurry for doing so can make your time, efforts and money invested in the website into waste.


Understanding and rewarding the end-user


One of the most vital ways to retain the business into profitable track and even experimenting with newer ideas is to understand what your customers want. After the launch, it is factually not easy to evenly understand how to keep their focus to you. That is why you need statistics, graphs, and history of user behavior to tailor design and develop a standalone business plan. However, before that you have to retain your users. Offering your users appropriate discounts, giving free shipping, and making the checkout with simple shopping carts are some of the simple but effective ways to ensure you have a booming business.


Test absolutely everything


Before the launch, test almost everything. Test the integrity of the website, the analytics and etc. Always ensure to believe that customers are the king. The more you test before a website - which is factually all about integrating e commerce functionality and check out processing software and all - the better can you Expect Your E Commerce Website to Work. Research conducted on users' standalone behaviors often suggest that the more detailed and meaningful your research becomes, better is the scope for generating standalone, user-oriented testing attributes which can after all help you with the design and development and best of all marketing of your e commerce website.

BONUS TIPS - ensure a great e commerce website

BONUS TIPS - ensure a great e commerce website


Employ a dedicated social media manager. Rather than outsourcing the entire task of managing your social media accounts, hire a resource in-house and also become a part of it - to design, define what to integrate and how to go about it.

To help with the conversational funnel, make sure to add social media buttons, product reviews etc. to ensure that your audiences can reach out to you holistically.

Make sure to put special focus on mobile marketing. Your users use smartphone and thus they are likely to reach out to you using a smartphone. So, it is very important that you design your marketing technique around mobile.

Stay on the top of SEO - Make sure to do proper SEO before the launch of the website and once your website is launched, do SEO on a full-fledged level.

Collect information - It is very important to ensure that you encourage your users to give information such as email- which you can later use to retain their interest - such as sending a promotional letter to let them shop from your website.

Continue evolving - In order to maximize your presence and ensure that your products and services are unique and always catering to the standalone needs of your audiences, it is very important that you keep evolving. The better your choices are in terms of design innovation and wonderful implementations of ideas, better can you reach out to your audiences on time.

To design, Develop and Manage Standalone E Commerce Websites and applications, you can simply visit the website of OM SOFTWARE - one of the fastest growing e commerce development company from India with a credible record of offering sophisticated range of services ranging from digital marketing to design and development. The company has helped a number of clients with affordable but functional range of digital marketing, design and development services to help them get noticed. To contact the company for a custom quote, to ask how much it would be to design a trendy and functional app, please contact OM SOFTWARE now.
Top Reasons Why Cloud Driven Mobile Apps Are on Rise

Before we talk about the platform - cloud - let us first articulate the core reasons why mobile apps are always far better than developing mobile websites - at least in today's fast changing and evolving world?

Mobile applications always or in the most of cases yield better personalization. Whenever you need to bring in pinpointed customized ideas into a business idea, apps offer greater freedom than the scope the websites offer. Since personalization is extremely critical in developing a winning user experience.

By developing a mobile app, users get higher credibility and enhanced scope to effortlessly target key segments of audiences using push, in-app notifications. Compared to the traditional e-mail alerts, notifications primarily delivered within the boundaries of application, often give greater scope of engagement.

Mobile Apps  Benefits

Other than the benefits of designing an application compared to websites mentioned above, here come more on the line -


  • Freedom in designing
  • Offers a greater, more personalized branding experience
  • It has been said that users spend more time in research
  • Offers absolutely new stream of conversation
  • Develops a greater brand presence
  • Applications offer faster reliability and speed.


Now, back to today's discussion - Why use or migrate into cloud platform?

Cloud driven applications are on the rise, and it is a good news that the industry is on the right track. Developers who migrate to cloud platform will be seen as leaders; who are far ahead of the curve. Here are some of the most important reasons why cloud driven mobile apps are on the rise and why these apps are actually the future!

Workflows are moving to the clouds

According to standalone business reports, cloud IP business traffic is likely to grow at a compound rate. The mobile application on the cloud is digitally driving the workflows. The cloud is the enabling glue for the emerging enterprise model therefore designing and Developing Custom Apps on the cloud future proofs the entire work system.

The cloud can reduce costs

The cloud can reduce costs. There are some awesome ways through which you can easily reduce cost by migrating to the cloud; such as virtualization of infrastructure, there is less equipment to maintain on site. In PaaS, there is no need to maintain antivirus software, patches and hardware support.

The cloud can assist in the reduction of development time

Cloud platforms have proven history to dramatically reduce development time. Cloud driven platforms Google, Amazon web services, Microsoft show greater time saving and efficiency. Many developers often find themselves in a state of shock when they discover the metrics.

The cloud platform reduces risk

There are some unique nature that exists within the cloud framework. One of the core ways to understand this is that the cloud has many ways to save a particular or specified data in a specific location or if need be in standalone locations. Compared to traditional hosting, this reduces the risk of losing data.

More comprehensive reasons to opt for cloud when it comes to developing applications

Improved security measures

A common misconception about cloud storage is that they are less secured when compared to offline storage. But in realty the cloud based applications are comprehensively more secured when compared to other means of storage. The cloud-based apps are protected using firewall to prevent intrusion.

  • Enhanced speed and reliability
  • Storage capabilities and ease of use
  • Highly customizable

These are just some of the most notable features that turn cloud -based apps a great source.

However, before you begin with cloud-based service, a few things need to be considered very effectively. Before designing an application, the few important things that you need to ask include -

  • How many mobile applications do you want to support?
  • Do you have a specialized BYOD which is short for Bring Your Own Device strategy?
  • Do you need to use on-device hardware and/or software
  • What is the core purpose of the app?
  • How to integrate data with the application?
  • Now, there are many important things that you need to ask when migrating to cloud platform
  • Which platform do you want to choose to test and then deploy your app
  • Hoe secure do you think is the cloud storage platform?
  • What are the firewall being used to protect the privacy and intrusion?
  • How affordable or expensive the cloud is depending on the features it offers?
  • Does your cloud have constant support facility?
  • How much space could you be able to use on the cloud?
  • Does it support quick integration and language support?

So, the next time you decide to hire a cloud based services to host and design and subsequently Develop Your Application, you can check out the services offer by OM SOFTWARE - a well-known IT company.