Does My Business Need A Mobile App? Yes, You Do And This Is Why!

Popularity for mobile applications is overwhelming. Before we cover the reasons your business might need a mobile app, please orient yourself with a few statistics

• The total number of mobile app downloads in 2017 – 197 billion (a forecast) (Statista)
• The total number of iOS app downloads in 2016 – 25+ billion (Source: App Annie)
• The total number of Android app downloads in 2015Does My Business Need A Mobile App? Yes, You Do And This Is Why! – 50 billions (Source: Benedict Evans)
• The total number of Android app downloads in 2016 –  90 billion (App Annie)
• The app category people spend time the most – Social Networking (29% of users) Source: comscore
• The most popular app, both iOS and Android, by penetration – Facebook (81% of users) (Source: comscore)

Stats compiled from here

Please find below a few graphical representations illustrating how popular and important app has become!

Number of mobile app downloads worldwide, 2016, 2017 and 2021

So, Here Are The Top Reasons Your Business Needs A Mobile App.

• Revenue boosting factor
• Increase visibility
• Be with the trend - Customers prefer mobile
• Improve engagement
• Gain customer behaviors insights
• Great user experience
• Push notification factor
• Globalize your business

Revenue boosting factor

Global businesses looking to expand can leverage on mobile apps to connect and collaborate with their audiences globally.

Increased visibility

A mobile app can increase your business visibility for a brand, thereby lifting their scope to boost revenue.

Be with the trend

More and more businesses are switching to mobile apps. If you do not have one, your competitors have a clear advantage over you.

Improve engagement

An application offers improved engagement and uncomplicated the process of making sales.

Great user experience

Better apps offer better user experience and useful business outcomes. An app that caters to your audiences' demands catches limelight.

Push notification

The push notification factor enables a very simplistic and urgent communication to get attention of audiences.

Globalize your business

Using a push notification, you can reach to audiences located around the world which means more revenue.

Need help with first mobile app?

Do you want a mobile application for your business but lack resource launching it? We can help! OMSOFTWARE has the resources and technologies to develop and manage functional business applications that get you new customers and consistent sales. Contacts today for a quote!