What is most important? Personalization or customization? Read what is vital

In order to create a fully functional, standalone and notably user-friendly UI/UX; which one is more important from the perspective of a developer? Is it personalization or customization? There is contrasting opinion about the same; and people are divided in terms of school of thought as to which one is more apt, relevant and meaningful. This article tries to find the answer, while making the statement bold and fair that both customization and personalization is as important as two sides of a coin.

In order to understand what is the difference and importance of customization and personalization, we have to understand the meaning of them.

Personalization is done by the system. Developers Understand What Users Want To Learn, and want to use in order to contextually leverage on a particular service. For example, when Amazon.com lists out personalized updates and suggestions of products based on browsing trend of a defined user, it is personalization. Systems bring in standalone and defined set of strategic personalization in order to fully leverage on the potential of a product used by a user.

Customization

Customization is done by the user. A system can enable a user to customize or make changes; depending on the immediate requirements. Customization might include moving items around an interface to reflect the priorities of a user.

Personalized can be of two types namely role based and individualized.

When it comes to defining improved and strategically defined set of customization, adequate steps need to be taken in order to understand what customers want. The consumer research and idea generation help in channelizing the efforts of the customization.

Both customization and personalization play a vital role in ensuring improved sense of user interface and user experience across the core channels.

When it comes to customization, most developers are trying to give users a range of benefits and more defined set of improved control. User experience is simplified and uncomplicated when customization is added into the process.

So, in order to bring improved sense of customization and personalization and to Enhance The UI And UX bit, what is most important at the moment is to understand the evolving requirements of audiences and then holistically uncomplicate the entire process.

To speculate why it has been very crucial bringing enhanced user friendliness by bringing improved set of over the edge solutions; please visit the Website.

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Apple's iPhone is considered to be very secured compared to its rivals, but that does not mean the entire platform is fully secured. According to a research, 56 percent of the top paid iOS apps on Apple Store had been hacked and 53 percent of the most popular free iOS apps on Apple Store had been hacked (Source).

So, given the alarming data regarding the evolving risks, it has become very essential for literally anyone who uses iPhone and other Apple devices to be informed about the security concerns and therefore integrate highly sophisticated mechanisms to securely use the devices.

The first and perhaps the most basic yet popular form of protecting your device from security concerns is to update your device with the latest software. It is extremely important to ensure that you are always using the updated iteration of iOS, including smaller 'dot' updates. Hackers often find flaws in the coding system of the operating system and thus put your personal documents at the risks. So, always keeping updated about the latest update safeguard you from potentially any sort of issues.

The next step is to activate Find my iPhone setting' - which enables you to log on to your iPhone remotely and then delete the files so that even if a hacker manages to sneak into your device, he would not find literally anything.

Another good way to protect your iPhone is to use the pass code, although it is extremely hard for literally anyone to guess it on the first go. However; if you are worrying someone could still break in to your device, you can use it and to make the protection even harder; you can even use pass phrase; which is the combo of letters, characters, symbols, case sensitivity - which make your device more secured.

Other measures include auto wipeout iPhone content after incorrect password guesses; do not click on any unknown, suspicious links, turning off Siri; etc.

However, that was all about protecting the device all together. But when it comes to protecting the device from accessing the applications, there are a few important things which you need to understand.

First things first; always install genuine, Highly Authentic Applications.

Make sure that you do not install any third party application that is developed by less known organizations, which is new, or which do not have any reviews or rating.

Use applications, which do not necessarily want full access. If you see any application unnecessarily asking for more right than needed, it a matter of worry.

These are just a few of the many ways you should protect your device and be alert and aware about Using Applications On iPhone. The more detailed and sophisticated you are about the type of use, the quicker and better can you be with the security of your iPhone. If you want to learn more about the security of iPhone applications and other operating systems, please visit the Website.

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A highly organized, fully optimized user experience is essential for improving user experience. An unsatisfied user experience means a lost business - so whenever you plan to design and develop your business; you need to necessarily work on many important things – at the initial state you need to ensure that you have a blazing fast website and a landing page.

Images take up a lot of space and they need to be optimized at the first place in your optimization campaign. There is a variety of important things that you need to work on in order to fully optimize and process.

Compress Images

By compressing all the images within your website; you can reduce your website’s page load time. Compressing an image necessarily means decreasing the size in bytes for the file however without affecting the quality of the image

Set image resolution to 72 dpi

Did you know you can adjust the size of all images on your website to 72dpi to ensure that the page will load faster. Doing this improves the quality or does not affect the quality at all. If an image resolution is larger than 72 dpi, it takes longer for a file to load.

Optimize your website's GIF, PNG, JPG file

Optimizing these file formats can help you quickly load your portal. There are image optimization tools which can help you quickly and easily optimize the tools; without necessarily affecting the data and load speed.

Remove Meta data from JPEGs

Another way to help your website load faster, deleting of meta data from the files before loading them on the page helps. It is also a good idea to remove meta data since it helps you with privacy.

Other measures to holistically improve your website page load

• Link your important thumbnails to large-sized images
• Use adequate image formats
• Save HTTP Requests by Combining Images
• Use Styled Text rather than graphic text
• Do not necessarily scale images
• The fewer you add graphics to your website, better loading speed do you get
• Practice the Use of Value Replication
• Enable Standards Mode by Using a Strict DTD
• Do not use complex tables
• Use name color rather than hex
• It is important that you ensure all of your tags are closed
• It is another important thing to ensure that the page size should be less than 30 K

These are just some of the most important things that can help you define the page load and then optimize the same. The entire focus of webmasters should be to integrate the page loading capacity of the website and then holistically use a range of aligned factors that can help with the loading website.

To learn more about the page load of the website and optimize your website easily; without having to worry about literally anything; you should practically keep updating your website towards maximum potential. If you want to learn more about image optimization and etc; please visit the website.

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The mobile devices are invading the content consumption landscape. They are presumably gaining widespread limelight and because of some favorable factors such as easy availability, low cost, easy integration with virtual technology, low cost Internet etc; almost all leading brands are migrating their desktop-only content strategy to mobile and hand-held devices thereby making it extremely simple for their customers to easily consume important content, and then process the content.

Given the popularity of marketing mobile only consumers has arisen, it is very crucial that developing pinpointed mobile content has become more than important in today's volatile marketplace. So, these are a few tips marketers can take into consideration in order to develop standalone content for mobile users.

Stop. If you are retrofitting the traditional desktop content into hand-held devices, it's time you stop and think out of the box; well literally

Stop idealizing content strategy, which is more focused on desktop to mobile plan. Rather, Choose A Balanced And More Important Content Strategy that begins from mobile to desktop. Having the previous work model often results in more work for the stakeholders. So, think about your mobile audiences and then your desktop customers in the flow of small to big screen size.

Write better headlines

It is very obvious that mobile users are used to get bored easily and they are not serious readers like their desktop loving friends are. It is not their fault but the screen size and mode of content viewing is psychologically as such. That's why in order to get their attention, you should be expert at writing wonderful, very articulated and simplistic yet powerful headlines.

Structure your mobile content uniquely

It is also a fact that mobile users if they find a topic good and worth a read they might read it taking as much time as a desktop reader. The only difference however is that mobile users read the topic differently? So, to ensure that they do read the content on your hand-held devices smartly, it is important to ensure that you structure your mobile content uniquely. A large block of content might not be engaging and could actually defeat the purpose of reading than evenly scattered, easy to read, simple and uncluttered type of content.

Reconsider the definition of mobile friendly content

Always do a research on your audience, how much time do they spend on mobile devices, what they actually want to read, and how their viewing patterns affect your mobile consumption behavior etc. Before working out a god mobile content strategy, research plays a very crucial role.

Learn what the difference and adaptability of long and short form content

When it comes to Choosing Long vs. Short Form Content, always ensure that you choose a balance between the two. A reader might be interested to read a very long form article even on smartphone f its is logically posted whereas someone on desktop might not be interested to read a content at all.

These are some of the most important tips among others for marketers to cleverly integrate a meaningful content strategy into your marketing technique. Should you want to learn more about a comprehensive mobile marketing strategy for marketers, should you want to learn how the mobile content marketing works; please visit the Website.

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Hiring an amateur freelance developer in a jiffy is the easiest mistake you can make to cost your business time, effort and money. Rather, hire dedicated developers on a full-fledged, time-bound and defined milestone model. Rewards? Get genuine liability, increased access to quality manpower, greater productivity and all that without investing more than you can afford. Read more why it always makes a complete sense for businesses of all sizes to hire dedicated developers against solo or other types of resources.

1. Complete control over your investment

When you hire a dedicated developer or a team of developers for meeting specific tasks pertaining to your process, you get complete control over your investment. It is because you can directly monitor the work output, make yourself an integral part of the Development life cycle, voice in your thoughts and suggestions - all of that within professionally defined framework powered by the company that connect you with the developers. When you measure every inch of the result in a defined model, needless to say your efforts and investments are completely secured. In other words, dedicated developers offer you on demand, and custom transparency, security and flexibility.

2. Extension of your existing workforce

One of the greatest advantages of hiring dedicated developer is that you can sit back and relax while assigning a team of thoroughly professional resources do the work for you. All you need to do is to define your requirements, establish the timelines, and monitor the work progress as and when needed. It is like an extended team of your own in house developers with the only difference in geography, although you can always stay connected virtually

3. Cost effective model of work

By Hiring Dedicated Developer, you can save massive amount of money. And this can be accomplished in the way that you can invest your time working for your own business while the developers bear the pain of development stuff. Moreover, when you hire them on a retainer, it helps you save money by not requiring to hire a costly team of in-house developers

4. High productivity

When you hire developers dedicatedly, you can assure high growth, and exceed productivity. The dedicated resources are usually more committed, and highly disciplined.

Other deciding factors to hire dedicated resources

Quicker response rate during an emergency

Flexible work model

Works on different work model

Constant support

Happy results

So, when you hire dedicated developers, you can avail a number of benefits. To hire industry's leading, high-end technical resources ready to hire on a dedicated basis, please visit omsoftware - one of the leading IT and ITES players in the industry that offer smartest and proven IT services.

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Usually associated with bigorganisations, a new breed of CRM systems aims at smaller and mid-sized businesses to improve their productivity with better team collaboration, project management, and business data overview. In an ever-competitive world, there is a growing need to track customers and work with cost-effective methods to increase ROI. An in-house CRM system is what you need.

CRM Features and Benefits

Here are 10 CRM features you certainly need.

1 Remote Access

The CRM should be cloud-based to allow remote access. Based on the business, it should allow all the vested stakeholders to login and input data from any location. If you are into manufacturing, you need a CRM system that will allow users to input manufacturing data, sales data, sales record, financial inflow and outflow, and more. Certainly, you can choose the level of access; the important feature is for the CRM to have remote access capability.

2 Responsive Rendering

Websites need to be responsive and render on all access devices such as desktops, laptops, tablets, and smartphones. Similarly, the CRM system should render on all devices allowing the users to login anytime. A CRM on a handheld device is an ideal solution for sales and marketing teams that needs to keep their work progress updated always. Other factors like accessing sales collateral, schedules, and back office data.

3 Communication Control

It is easy for a business to experience a communication bottleneck where the employees are spending a lot of productive time in answering and tracking emails. A comprehensive CRM system should offer an integrated emailing platforms for the users to launch and track campaigns. Customer service people, marketers, and sales people are the departments that need a cohesive communication control platform. The CRM system will not only enable sending and receiving of emails but also store the communications and manage projects.

4 Social Media Integration

Your team needs to monitor what is happening on the social channels. Activities like customer reviews, queries, negative feedback, and shout-outs need active monitoring and proactive response from the Support staff. Integrating the social media channels in the CRM will give a comprehensive overview of activities across all the vested social channels. The Support staff can monitor and reply to queries or respond to feedback and more. Internally, all the social media shares can be scheduled and tracked for reachability and traction.

5 Sales Pipeline

If nothing else, your business CRM should have a well-developed sales pipeline to track prospects right from lead generation to conversion, analyse the cost of acquisition, expense receipts, repeat orders, and other such categories. A sales pipeline dashboard will track each data point meticulously and display growth charts and revenue stream possibilities.

6 UI/UX Design

The UI/UX Design and navigation should depend on the complexity of the business operations. Your CRM software should simplify navigation; otherwise, time will be spent on training the users to access the in-built modules. The learning curve should not be high. A clever idea is to split the CRM into departments and give access to the users relevant in each department. However, all the departments should cohesively produce business reports to understand the health of the business.

7 Customization Possibilities and Updates

The CRM software should not be a static too. Presently, your CRM will be created keeping in mind certain features. What if the conditions change in future? What if additional features are required? Will it make sense to build a new CRM from scratch or upgrade an existing one? OM Software creates customised CRM systems that are high on quality development, and they have the manpower and experiential capacity to carry out any manner of CRM development tasks. The company offers post-development client service to update software or add new features.

8 Multi-Channel Customer Support

If yours is a full-fledged B2B or B2C business that needs to interact with customersdaily, your CRM system should have a multi-channel customer support feature, enabling Support representatives to connect with customers through push notifications, toll-free numbers, mobile numbers, emails, social media or a Live Chat support. All these options need integrations within the CRM, along with tracking, updates, and storage.

9 Security

The CRM should be protected, always. You will be storing sensitive company information and maintain a record of daily operations. AS such, the software should operate in a maximum secure environment. Om Software employs the right IT security experts to test the strength of the software against hacking attempts and gets the system rid of all bugs. The company follows all security compliances.

10 Regular Maintenance

Your CRM should be a bloat-free software. Creating and deployment of the CRM are not enough. You need to ensure timely maintenance services are employed to keep the software bloat-free, such as deleting redundant data and improving the usability. Maintenance is an essential feature. OM Software remains on the panel of all the CRM’s they create to offer timelymaintenance services.

Keep these features and benefits in mind before choosing to create a CRM software for your company needs.

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