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5 Must Have Features for any Travel Mobile App

Why invest on property, immovable assets when they will not accompany you forever? Rather, why don't you invest on travelling, and other thoughtful activities that improve your knowledge bank? Today's life has become extremely competitive, and challenging. All it requires to seek holy blessings and a relief from the mundane life is to lose you in yourself amidst a serene place. Travelling is believed to be a great activity that earns you peace of mind.

Today, with the help of technology, travelling has become even more simple and modern. All you need is to download a few applications that provide you updated information about latest places, and booking and accommodation facilities, The process of traveling has become quicker, simple and easier these days. Thanks to travel applications.

These are some of the features that any travel mobile app should integrate in order to get good audience

Personal Account User Development

Travel app must need allow users to create an account of their own. By entering a few details, a user can keep in the know of the latest developments. This helps an application learn about the target audience.

Notification and Scheduling

A travel app need to integrate a lot of useful features, such as it should send notifications and Manage Custom Scheduling of travel to users. The more detailed and simplistic the entire process of scheduling is, better is the chance for your travel app to generate attention

Search Filter

If your travel app offers the facility to search a specific place, it should give the users a chance to filter the information based on search categories. This helps users to pinpoint a specific place or geographical locality.

Local Road

When a user is visiting an entirely new locality, it is natural for him or her to learn new things and get lost in the sea of confusion. That's why the travel app a user relies should be populated with latest and relevant information about a specific place, it history, routes to and back from the source where the user is staying, the highlight of the locality to name a few.

Rewards

Always seek to improve an application. A good way to do so is to organize quizzes, and offering rewards for their loyalty.

There are many other things, which a travel application can integrate into its application to make the application more easy and simple. The more defined and designed the application is, better is its chance to cater to the improved set of audiences.

Some of The Extra Features You Can Integrate:

Weather Forecast
Users Reviews
Currency Converter
Social Media Integration

Therefore, it is natural to understand that the more detailed and simple your application is, better is your chance to connect and collaborate with your audiences.

What about designing a great application, always trust the expertise of a professional!

OMSOFTWARE has been designing and developing state of the art, and affordable yet fully functional Mobile Application Development Services catering to the standalone requirements of its clients. If you seek to develop an application that works, please schedule a free, no-obligation consultation with us today to learn more!

What does a mobile app do? It streamlines the communication system by allowing stakeholders readily and effortlessly access it for increased, enhanced and uncomplicated content consumption; which they can use thereafter to chase a goal, solve a problem or meet a need. Now, when it comes to on-demand business, such as Uber and Airbnb, what role does a mobile app play?

To uncover the answer, we need to first understand what an on-demand business does. It fulfills a customer's demand through immediate and thoughtful provisioning of goods and services. According to authentic data served by respected institutions such as Harvard Business Review Report, the on-demand economy is growing steadfastly with a whopping 22.4 million consumers annually and $57.6 billion in spending.

With the help of mobile applications, on-demand businesses can easily and effortlessly meet their standalone needs. A mobile app could have a number of key deciders and important features; some of which necessarily include -

It offers a simple, uncomplicated and easy to use interface so that the buyers can easily sign up, login, track the orders timely and keep updated about all the latest happenings at one place
Lets users quickly and simplistically order new products, delete, improve existing orders
Simplified order tracking and delivery management
Extra layers of protection for hassle-free online transaction

Which type of businesses should use mobile applications to cater to their evolving on-demand requirements?

Whichever industry you belong to - educational institute or a retail store, a travel agency or a content marketing business; if you have to deal with quick provisioning of goods and services with your stakeholders as we mentioned earlier, you need to start using the benefits of mobile applications.

The core Benefits Of On-Demand Businesses With An App

Leverage The Potential Of Mobile Data

In a world which is increasingly mobile driven, nothing can be as foolish as not having a mobile app to connect and collaborate with your targeted audience.

Bringing Efficiency

If you have an on-demand business spread across continents, a mobile application can work like a magic. It can reduce productivity errors, brings more accountability into the system and uncomplicate the entire process of sales and employee retention.

Security

With a mobile application, which is developed using state of the art system, and highly sophisticated mechanisms; you can easily assure to get highest value on your investment and not worry about the security.

Other than these, having a Mobile App Can Help Your On-Demand Business to scale up, provide the affordability you wanted, gives you access to unlimited business opportunities.

These are just some of core reasons for which mobile application development is highly important and necessary for companies that deal in on-demand services and businesses.

App development cost and app maintenance cost are two entirely different paradigms. It requires unique set of deciders, parameters and costing structure to devise the architecture of application development whereas application maintenance cost begins once the development part is over.

Most businesses struggle to keep up with the pace of an application maintenance cost since the industry is evolving and the entire spectrum of demand is changing given the new additions of latest technologies. But some companies can still achieve some functional advantages by saving some good amount of money on Application Maintenance if they holistically follow some key steps. Read on how to reduce app maintenance cost.

Do your research

Most money is wasted or perhaps used while improving the application once it is published. It brings a huge burden on the entire expenses. This is why before actually developing an application, you need to understand what all do you need, and research the most important things.

Experience of the developers

One of the crucial ways to bring down the cost of app maintenance is to manage a holistic balance between the quality of service and the experience of developers. Settling for low cost, cheap developers might mean you need to invest more down the line, whereas having top quality service means you need to have enough money upfront. That's why we recommend you to be defined about your budget and opt for a trusted, experienced but not overly experienced developers; depending on your standalone needs.

Learn which platform to choose

It is very important to know which platform do you want to use to start developing your own application that works. Developing a native applications might cost you more; whereas if you calculate the yield; developing state of the art native applications can really be cool and money saving since it can be used across platforms; but for that you need to Trust A Professional Mobile Application Developer.

Other important things which you need to work on to ensure reduced application pricing

Go for efficiency in application development
Make sure that the application works offline
Most importantly, you should be defined about your requirement and to uncomplicate on your search and opt for a good, holistic Service Provider For Your Mobile Application Development, you should choose a good mobile application.

5 Best Cloud Server Provider Company for Your Next Mobile Application

A great deal of time of developers is invested finding a valuable server, where they can host their application, where they can expect their apps to interface with various Internet services, which offer them stability, integrity and most importantly peace of mind.

The demand and change

Over the years, we have seen a notable surge in the number of mobile usage. People are shunning away the traditional way to shop, make decisions and seek entertainment. Today, they are turning to hand-held devices rather than physical stores or desktop or laptop to compare, choose and buy their products and services online. They are using social networks to keep connected with friends using smartphones, they are making decisions and forming political, and apolitical views looking on their hand-held devices. Given the increased demand of mobile devices, hosting service providers have also responded with a variety of cloud hosting plans Application Developer can look out to in order to start their development.

Why host your application on the cloud and which yield do you receive hosting it there?

Cloud hosting services are strategically designed and priced depending on the increased and evolving requirements of development. They offer trusted services, at a good pace and speed; minimizes time to market product and offer unmatched solutions; most of which are almost unattainable if opted using traditional hosting solutions.

Other benefits of hosting your application on the cloud include operational efficiency, reduced costs, reliability, security and scalability. The security and flexibility to update and improve programs in real-time make the entire service spectrum functional.

Now, let us cover some of the most popular and beneficial cloud server provider Company For Your Next Mobile Application.

Google app Engine

It is part of Google's suite of Google's cloud hosting tools, which helps you to effortlessly deploy and host applications; which are developed using any of the languages such as - Java, Python, PHP and Golang. The entire cloud suite is cool in terms of usability; the pricing indeed is competitive and genuine. It offers developers a host of features and complete management facilities; which ultimately make development a breeze. The backing of Google's infrastructure further makes the entire eco system of development much simpler and trusted.

AWS

Amazon offers an AWS SDK for android and AWS SDK for iOS. It provides developers with a good number of tools, testing features and measurement systems. The easy to use feature, usability, scalability, and pay as you go nature of the cloud service gives developers a lot of reason to trust as their preferred cloud storage for the design and development of apps.

Digital Ocean

When it comes to gaining good service at a great and affordably balanced cost; Digital Ocean is the clear winner. They have a support system which you can reliably count, They are easy to start, easy to manage and deploy servers, their interface is easy to use, they have a good uptime. Considering all the facts, Digital Ocean is a good choice when it comes to a good cloud hosting provider.

Rackspace

When it comes to offering state of the art solutions to developers, a reliability of security, and host of features, which can assist the development cycle to run easily; you can trust the expertise of Rack space. The managed system has a lot of distinguished features. Their technology, and support services are good and if you are looking for a reliable and fast hosting service, they should not disappoint you

Cube Hosting

One of the formidable names when you get to host your website, apps and other online resources at a damn cheap price. The service is usually good, and they have a good customer service. The host of features and availability of a good service make Cube Hosting one of the best hosting services.

Om Software is happy to have all the services evenly offered by it. It leverages on its expertise, team of professional developers, and all the latest technologies and tools to manage any type of cloud server. The company supports all the hosting services and can manage your applications on the cloud as effectively as you wanted it to be. To know more, please contact OM SOFTWARE today and request a free quote!

5 Features You Must Have In Your Next Chat Application

When it comes to developing a new age, highly useful chat applications; which are the key things that you keep in mind? Is it the conversation feature or the security aspects or do you focus specifically on an improved user experience? A great application is usually made up of a variety of decisive factors; including its effortless navigational system, its user friendliness, its state of the art working mechanisms etc. The more you work on them, better can you expect to develop a top of the mark, highly valued application. But if you were to develop an application today, which are the key features that you would essentially want to add in your application? This brief article takes a closer look into some of the most decisive factors.

The most important features that you need to add in your application in order to make it more feature-enriched include the following –

Calling

This is the most basic but perhaps the most importantly vital and highly crucial factor and feature that you need add. What is crucially vital in today's highly evolving times of global competition is to Design And Develop Chatting Apps that have highly advanced calling feature enabled. The call quality should be excellent and the entire aspect of calling need to be user oriented.

Video Calling

This is yet another highly important feature that you need to add in your application. Video calling feature should be simple to initiate and easy to maintain. Like the basic voice calling, the entire call quality for the video should be highly good so that your users do not turn to competitors for the alternative options.

Audio conferencing

It is the art of conducting of an audio conference between two or more people in different locations using a series of devices that allow sounds to be sent and received to facilitate a smooth, highly efficient audio communication system. BirdsBeep is one such application offers audio conferencing system to improvise and allow users easily connect and collaborate with each other, other than the standard communication channels.

Privacy and encryption

When it comes to developing highly useful, and fully featured application; all you need to do is look after is to ensure that it has robust security system enabled. Privacy and encryption is vitally important in order to ensure the security of your users and making sure that their communication with you is fully private

Great UI/UX experience

When it comes to developing highly useful chatting application, perhaps the most important thing other than some default features is to ensure that the application is easy to use and it has some great navigation and usefulness.

If you want to leverage on the Benefits Of A Professional User Application, which is used to carry out a simple, effortless communication in chat eco system, you can trust the experience and expertise of Om Software - a great way to communicate and collaborate!

A Sneak Peak into the Future of Mobile App Development

When someone asks what the future of mobile app development is, it is awesome to answer the question. The entire world is changing; the technologies that define how things work are changing, the behaviour and attitude of people are changing, and most notably the buying trends of consumers are changing. Therefore, it is very common to confirm that the existing process of mobile application is also changing and the future has a lot to define.

How the world is changing in terms of mobile app development

Wearable devices are leading the race.
Internet of Things and mobile connected devices will shape the trend.
M-commerce and consumers are increasingly using mobile and hand-held devices to chop and purchase.
Motion and location sensing technologies will continue to rule the mobility.
Innovative UI And UX Design will keep inventing and reinventing.
Location based apps will keep on developing.
Cloud computing apps continue.

These are just some of the most important trends that are doing the rounds. Now, let us pinpoint these topics –

Wearable devices

Wearable devices are gaining wide popularity because of a wide range of strategic ways. They are simply an uncomplicated device to real time keep connected with the things around, they also help channelize the a range of activities. Because of being simple, and trendy, they keep evolving and in the future; we can expect these devices to actually rule the domain.

IoT

The driverless car and other examples of how technology evolves is a great hint How The Mobile Application Development Will Be In The Future. The IoT enabled mobile devices and applications literally uncomplicate the way we work and they are going to rule the entire technology domains tomorrow.

Mcommerce

Mobile consumers are using mobile as wallet. The Mcommerce landscape. The developers are developing over the edge and highly sophisticated Applications That Can Help Consumers Easily use the mobile landscape to carry out e commerce

Motion and location sensing technology

When it comes to developing top of the mark solutions and services; motion and sensing technologies are leading the race. Developers are using motion and sensing technology to uncomplicate the entire environment and making sure that people can easily access high end solutions

Innovative UI and UX

When it comes to over the mark applications and affordable services, one thing that absolutely do the magic is the UI and UX. The better usage of a sophisticated and developed UI and UX make way for a comprehensively simple and effective user interface which developers need to think about

Location based apps

When it comes to location based applications, developers need to be highly advanced and take into account the flow of the message conveyed. The location based application are changing the entire landscape of mobile development

Cloud based application

Because of a number of reasons; such as increased use of highly sophisticated application using the state of the art cloud system are helping the entire industry grow.

These are some of the trends that are doing the rounds and are helping the industry and changing how things work.

Top 4 Web Development Frameworks To Look Out For In 2018

A web development framework or short for WF, is a specialized type of software framework which is designed to assist the development of web applications, including web services, applications, APIs and web resources etc. These frameworks automate the overhead associated with the most common and general activities of web development. The overall task of web framework revolve around the most useful and simplistic forms.

As the scope of web is developing and everyday almost a new form of vital and necessarily fact of solutions about holistic and overall channelization has become extremely important; the pinpointed framework that Make The Development Of Application Simple and extremely effective has become very important. You can compare and choose from a variety of updated, useful web development framework which can help your organization scale newer heights. Having said that, the load of changing with the demanding times and making your presence felt have become very crucial. Here is a curated list of four-web development framework you can count on this year.

Angularjs

If you already know or have some Substantial Ideas About Web Development framework and technologies, you already of Angularjs. It is a JavaScript open-source framework which was initially designed for single-page web applications using MVC architectural pattern. Although it is not a full-stack, but it a front-end framework dealing with specifically web pages.

Laravel

When we speak about backend web development framework, Laravel gets the focus. It is a free PHP web framework designed for developing state of the art and fully functional web applications using MVC architectural pattern.

React.js

React.js is a JavaScript library generally maintained by Facebook and backed by a good number of people's community. This library is used for developing user interface. The library was built with the aim to keep changing with large applications again and again over the time.

Ruby on Rails

Short for ROR, Ruby on Rails, it is by far one of the most used frameworks used for designing high end and useful forms of web application. Some of the popular websites such as Airbnb, BaseCamp developed their websites using Ruby on Rails.

Other popular forms framework

Symfony

ASP.NET

Meteorjs

CakePHP

Vue.js

These are some of the most popular and highly growing types of web frameworks highly regarded among the developers' fraternity. The entire goal of web framework is to help developers get a launch pad and holistic solutions where they can practically explore their ideas and come up with extremely valuable solutions.

To keep latest about the top web framework, and news about the latest in the domain of technology; we recommend you visit the Website.

5 Must Have Skills to Look For While Hiring Android Developers

When it comes to developing useful android applications that work; a lot of strategic things depends on how you develop the application. Hiring a developer who understands your requirement and offers you useful services matter. Read the article how to hire android developer.

Your Business Requires A Mobile Application. With a whopping 88% users using android as their operating system, it requires no longer an introduction that you should develop an application for android. However, for that, you need to hire skilled android developers who can help design, develop and idealize wonderful applications that work.

With the immense popularity of hand-held devices and popularity of android, you can very well find companies who would claim they offer the best services and have all the defined skills and merits to serve you with top of the mark services. This makes it extremely harder for you to compare, Choose And Hire The Best Android Developer. Before you end up landing with a wrong and unfocused decision, here is a check list that will help you with the coverage of 5 most important factors that you need to consider before opting for an android developer.

1. Experience in Java

An android developer should have extensive experience in Java. Native develop requires the use of Java and when it comes to an android developer, s/he should be proficient with most of the complex Java syntax and its programming structures. The developer should have experience in object-oriented concepts, and a good working idea about variables, loops, lists etc, to name but a few.

2. Expert in SQL

Most of the working time of android developers spends in SQL. Before you get decided an android developer for working with you on your project - in developing an application, please ask him or her how many years of experience does s/he have in SQL and whether the resource is familiar with the working structure of SQL.

3. Expert in XML Coding

While when it comes to core development, your work is done on Java; effective coding is required to give the project a good upper hand. XML is a standard way to code and design defined set of data for internet-based applications.

4. Android software development kit

It is very important to make sure the android developer has Extensive Experience In Android software development kit. The basic understanding of the layout, user inputs, and other strategically important things need to be considered well before deciding on hiring an android developer.

5. Working knowledge of android studio

Android studio makes it easier and simpler and enhances the knowledge of the developer when it comes to developing an application that work. Make sure that your developer has working idea and knowledge of android studio.

Other than the above-mentioned factors; some of the most important things, which you need to consider, includes the following –

Working knowledge of android studio

Willingness to adapt with new knowledge and using new tools

Mobile App Development Trends to Look For in 2018

Findings of a report from Touch Points -

Adults aged 25 plus use their phone about 264 times a day, including texts and calling. For people aged 15-24, the number is 387 times every day. If average sleeping time for this age group is taken 10 hours, this equates to some sort of Smartphone activity every other minute.

Smartphones have literally taken over the world. Almost everyone who knows what is happening in the world owns a smartphones to not just play, connect and collaborate with their near and dear ones, but also to keep connected with what's going on around the world. Smartphones - with its share of merits and demerits - have been in limelight since many years. This article covers some of the key Trends Of Mobile Application Development of the coming year. Learn in advance, what is going to share the mobility world.

AMP is redefining the Web App Landscape

Like this year, the year 2018 will see AMP short for accelerated mobile pages dominating the web app landscape. Other than that, Google has also announced that there will be standalone search index for the mobile web. This is a revolutionary step, which actually changes mobile application trends. Google AMP- supported web apps is expected to load super fast and reduce bounce rates. For publishers, the benefit is that it will help them gain increased visibility.

AR and VR will rule

It is predicted that AR and VR will continue to dominate the market. These are already gaining wide popularity for their increased benefits. They are being used across industries and the popularity they are receiving only suggest that they will keep on dominating the market.

Here is a stat defining how popular and important they are

Artificial intelligence is the new NEW!

Many business houses rightfully predicted that AI or short for artificial intelligence will continuously keep on improving the entire marketing landscape. Gartner found that there will be 300% lift in the investment on artificial intelligence in the year 2016 alone, so in 2018 you can very well predict the number to skyrocket. Businesses are understanding in order to rule the competition, stay smart and evolve; AI is the way out.

Cloud driven mobile applications are on the rise

According to a research globally cloud apps is to drive 90% of total mobile data traffic by 2019. Almost all the businesses that run their products and services seriously know how important it is to have cloud services in today's evolving environment. Mobile applications will continue to be hosted on the cloud and thereby be more secure and improved.

Other important mobile application development trends for the year 2018

Enterprise and micro apps will keep on advancing

Enhanced security in application development

There is an increase in the use of wearable devices

M-Commerce is becoming extremely popular

IoT is the talk of the time

Location-Based Application are on the rise

These are just some of the most important trends that are expected to dominate the application eco system in the year 2018.

Steps to Successfully Launch an App on Android

Before you launch an application on android, take a pause. Learn here which the key things are as a developer you need to take into consideration in order to ensure successful launch of your application.

Understand the policies of developer programs - Google wants to make sure that its android is free of spam and that it is a rich source of information and entertainment. That's why you should thoroughly read and understand the Developer Program Policies - the violation of which attracts penalty so read them. If you do not understand properly, ask experts what they mean Prepare your developer account - Make sure you have a valid and authentic developer account and check if the credentials are accurate. If you are selling any products, set up a merchant account.

Localize - You can check out the Localization checklist if you want localized copies of your app launch. Know how to genuinely localize without any issues and challenges.

Launch Your Application Across Platforms

Plan for multiple releases - Releasing your app on multiple platforms and devices maximize your promotion. If you are not sure whether you can Launch Your Application Across Platforms, you can always get the contact details of your customers and contact them later.

Build a release ready APK

Plan the listing of your application
You need to know about the pre launch report
Also, it is important to set up your app price and know countries of distribution
Promote your application
These are just some of the most important things that you need to consider before choosing to launch your application.
Set strategic goals for the first release
Learn the key things to integrate on the day of your app launch
Cluster your area of expertise and the countries you want to launch your application
Promote your app pre launch with email, SMS
Develop an app landing page
Determine the budget

The more defined you are, and the strategically defined your steps are, better can you develop a comprehensive marketing strategy to improve your application launch. Your application need to be integrated with expert mechanism and the entire application platform should be evenly designed so that you know how to begin.

Oftentimes, case studies offer expert ideas and understanding as to what it needs to be done in order to quickly but holistically launch your application across segments. Launching An Application On Android is easy, but as a developer you need to pay special attention to the details and make sure that what you develop can easily cater to the standalone segment of audiences, and the marketing efforts should be properly channelized.

Want to know the key things when it comes to designing an application that works, please click here.

What is most important? Personalization or customization? Read what is vital

In order to create a fully functional, standalone and notably user-friendly UI/UX; which one is more important from the perspective of a developer? Is it personalization or customization? There is contrasting opinion about the same; and people are divided in terms of school of thought as to which one is more apt, relevant and meaningful. This article tries to find the answer, while making the statement bold and fair that both customization and personalization is as important as two sides of a coin.

In order to understand what is the difference and importance of customization and personalization, we have to understand the meaning of them.

Personalization is done by the system. Developers Understand What Users Want To Learn, and want to use in order to contextually leverage on a particular service. For example, when Amazon.com lists out personalized updates and suggestions of products based on browsing trend of a defined user, it is personalization. Systems bring in standalone and defined set of strategic personalization in order to fully leverage on the potential of a product used by a user.

Customization

Customization is done by the user. A system can enable a user to customize or make changes; depending on the immediate requirements. Customization might include moving items around an interface to reflect the priorities of a user.

Personalized can be of two types namely role based and individualized.

When it comes to defining improved and strategically defined set of customization, adequate steps need to be taken in order to understand what customers want. The consumer research and idea generation help in channelizing the efforts of the customization.

Both customization and personalization play a vital role in ensuring improved sense of user interface and user experience across the core channels.

When it comes to customization, most developers are trying to give users a range of benefits and more defined set of improved control. User experience is simplified and uncomplicated when customization is added into the process.

So, in order to bring improved sense of customization and personalization and to Enhance The UI And UX bit, what is most important at the moment is to understand the evolving requirements of audiences and then holistically uncomplicate the entire process.

To speculate why it has been very crucial bringing enhanced user friendliness by bringing improved set of over the edge solutions; please visit the Website.

Security Concerns Regarding iPhone, iOS applications & How to Tackle Them

Apple's iPhone is considered to be very secured compared to its rivals, but that does not mean the entire platform is fully secured. According to a research, 56 percent of the top paid iOS apps on Apple Store had been hacked and 53 percent of the most popular free iOS apps on Apple Store had been hacked (Source).

So, given the alarming data regarding the evolving risks, it has become very essential for literally anyone who uses iPhone and other Apple devices to be informed about the security concerns and therefore integrate highly sophisticated mechanisms to securely use the devices.

The first and perhaps the most basic yet popular form of protecting your device from security concerns is to update your device with the latest software. It is extremely important to ensure that you are always using the updated iteration of iOS, including smaller 'dot' updates. Hackers often find flaws in the coding system of the operating system and thus put your personal documents at the risks. So, always keeping updated about the latest update safeguard you from potentially any sort of issues.

The next step is to activate Find my iPhone setting' - which enables you to log on to your iPhone remotely and then delete the files so that even if a hacker manages to sneak into your device, he would not find literally anything.

Another good way to protect your iPhone is to use the pass code, although it is extremely hard for literally anyone to guess it on the first go. However; if you are worrying someone could still break in to your device, you can use it and to make the protection even harder; you can even use pass phrase; which is the combo of letters, characters, symbols, case sensitivity - which make your device more secured.

Other measures include auto wipeout iPhone content after incorrect password guesses; do not click on any unknown, suspicious links, turning off Siri; etc.

However, that was all about protecting the device all together. But when it comes to protecting the device from accessing the applications, there are a few important things which you need to understand.

First things first; always install genuine, Highly Authentic Applications.

Make sure that you do not install any third party application that is developed by less known organizations, which is new, or which do not have any reviews or rating.

Use applications, which do not necessarily want full access. If you see any application unnecessarily asking for more right than needed, it a matter of worry.

These are just a few of the many ways you should protect your device and be alert and aware about Using Applications On iPhone. The more detailed and sophisticated you are about the type of use, the quicker and better can you be with the security of your iPhone. If you want to learn more about the security of iPhone applications and other operating systems, please visit the Website.

Tips for Image Optimization to Improve Google Page Speed

A highly organized, fully optimized user experience is essential for improving user experience. An unsatisfied user experience means a lost business - so whenever you plan to design and develop your business; you need to necessarily work on many important things – at the initial state you need to ensure that you have a blazing fast website and a landing page.

Images take up a lot of space and they need to be optimized at the first place in your optimization campaign. There is a variety of important things that you need to work on in order to fully optimize and process.

Compress Images

By compressing all the images within your website; you can reduce your website’s page load time. Compressing an image necessarily means decreasing the size in bytes for the file however without affecting the quality of the image

Set image resolution to 72 dpi

Did you know you can adjust the size of all images on your website to 72dpi to ensure that the page will load faster. Doing this improves the quality or does not affect the quality at all. If an image resolution is larger than 72 dpi, it takes longer for a file to load.

Optimize your website's GIF, PNG, JPG file

Optimizing these file formats can help you quickly load your portal. There are image optimization tools which can help you quickly and easily optimize the tools; without necessarily affecting the data and load speed.

Remove Meta data from JPEGs

Another way to help your website load faster, deleting of meta data from the files before loading them on the page helps. It is also a good idea to remove meta data since it helps you with privacy.

Other measures to holistically improve your website page load

Link your important thumbnails to large-sized images

Use adequate image formats
Save HTTP Requests by Combining Images
Use Styled Text rather than graphic text
Do not necessarily scale images
The fewer you add graphics to your website, better loading speed do you get
Practice the Use of Value Replication
Enable Standards Mode by Using a Strict DTD
Do not use complex tables
Use name color rather than hex
It is important that you ensure all of your tags are closed
It is another important thing to ensure that the page size should be less than 30 K

These are just some of the most important things that can help you define the page load and then optimize the same. The entire focus of webmasters should be to integrate the page loading capacity of the website and then holistically use a range of aligned factors that can help with the loading website.

To learn more about the page load of the website and optimize your website easily; without having to worry about literally anything; you should practically keep updating your website towards maximum potential. If you want to learn more about image optimization and etc; please visit the website.

Developing Content for Mobile Users - 5 Tips for Marketers

The mobile devices are invading the content consumption landscape. They are presumably gaining widespread limelight and because of some favorable factors such as easy availability, low cost, easy integration with virtual technology, low cost Internet etc; almost all leading brands are migrating their desktop-only content strategy to mobile and hand-held devices thereby making it extremely simple for their customers to easily consume important content, and then process the content.

Given the popularity of marketing mobile only consumers has arisen, it is very crucial that developing pinpointed mobile content has become more than important in today's volatile marketplace. So, these are a few tips marketers can take into consideration in order to develop standalone content for mobile users.

Stop. If you are retrofitting the traditional desktop content into hand-held devices, it's time you stop and think out of the box; well literally

Stop idealizing content strategy, which is more focused on desktop to mobile plan. Rather, Choose A Balanced And More Important Content Strategy that begins from mobile to desktop. Having the previous work model often results in more work for the stakeholders. So, think about your mobile audiences and then your desktop customers in the flow of small to big screen size.

Write better headlines

It is very obvious that mobile users are used to get bored easily and they are not serious readers like their desktop loving friends are. It is not their fault but the screen size and mode of content viewing is psychologically as such. That's why in order to get their attention, you should be expert at writing wonderful, very articulated and simplistic yet powerful headlines.

Structure your mobile content uniquely

It is also a fact that mobile users if they find a topic good and worth a read they might read it taking as much time as a desktop reader. The only difference however is that mobile users read the topic differently? So, to ensure that they do read the content on your hand-held devices smartly, it is important to ensure that you structure your mobile content uniquely. A large block of content might not be engaging and could actually defeat the purpose of reading than evenly scattered, easy to read, simple and uncluttered type of content.

Reconsider the definition of mobile friendly content

Always do a research on your audience, how much time do they spend on mobile devices, what they actually want to read, and how their viewing patterns affect your mobile consumption behavior etc. Before working out a god mobile content strategy, research plays a very crucial role.

Learn what the difference and adaptability of long and short form content

When it comes to Choosing Long vs. Short Form Content, always ensure that you choose a balance between the two. A reader might be interested to read a very long form article even on smartphone f its is logically posted whereas someone on desktop might not be interested to read a content at all.

These are some of the most important tips among others for marketers to cleverly integrate a meaningful content strategy into your marketing technique. Should you want to learn more about a comprehensive mobile marketing strategy for marketers, should you want to learn how the mobile content marketing works; please visit the Website.

3 Tips to Design Ecommerce Websites in a More Efficient Way

Learn how to rock sales online - design-wise!

Don't rush to deadline

One of the most crucial reasons e commerce websites often fail is that the owners fail to understand that launching an e commerce website is not all about design and text. They rush to launch date without clearly building the blocks - paid advertising, content marketing, internet marketing and then all of a sudden after a few years or months of launch; they find themselves in nowhere - extremely pressurized by attributes that could have been ignored had they took some more time before launching the website. That is why, it is perfectly fine to design and develop a website in the background while displaying a coming soon page at the front. Take as much time needed, and never ever think that you will end up never launching if you delay because if you are investing, it is likely you are serious. Therefore, the first point to Design E Commerce Websites in a more efficient way is to wait for the golden time - when all your efforts are logically distributed among all the important parameters that collectively make your website a grand success. Do not ever hurry for doing so can make your time, efforts and money invested in the website into waste.

Understanding and rewarding the end-user

One of the most vital ways to retain the business into profitable track and even experimenting with newer ideas is to understand what your customers want. After the launch, it is factually not easy to evenly understand how to keep their focus to you. That is why you need statistics, graphs, and history of user behavior to tailor design and develop a standalone business plan. However, before that you have to retain your users. Offering your users appropriate discounts, giving free shipping, and making the checkout with simple shopping carts are some of the simple but effective ways to ensure you have a booming business.

Test absolutely everything

Before the launch, test almost everything. Test the integrity of the website, the analytics and etc. Always ensure to believe that customers are the king. The more you test before a website - which is factually all about integrating e commerce functionality and check out processing software and all - the better can you Expect Your E Commerce Website to Work. Research conducted on users' standalone behaviors often suggest that the more detailed and meaningful your research becomes, better is the scope for generating standalone, user-oriented testing attributes which can after all help you with the design and development and best of all marketing of your e commerce website.

BONUS TIPS - ensure a great e commerce website

Employ a dedicated social media manager. Rather than outsourcing the entire task of managing your social media accounts, hire a resource in-house and also become a part of it - to design, define what to integrate and how to go about it.

To help with the conversational funnel, make sure to add social media buttons, product reviews etc. to ensure that your audiences can reach out to you holistically.

Make sure to put special focus on mobile marketing. Your users use smartphone and thus they are likely to reach out to you using a smartphone. So, it is very important that you design your marketing technique around mobile.

Stay on the top of SEO - Make sure to do proper SEO before the launch of the website and once your website is launched, do SEO on a full-fledged level.

Collect information - It is very important to ensure that you encourage your users to give information such as email- which you can later use to retain their interest - such as sending a promotional letter to let them shop from your website.

Continue evolving - In order to maximize your presence and ensure that your products and services are unique and always catering to the standalone needs of your audiences, it is very important that you keep evolving. The better your choices are in terms of design innovation and wonderful implementations of ideas, better can you reach out to your audiences on time.

To design, Develop and Manage Standalone E Commerce Websites and applications, you can simply visit the website of OM SOFTWARE - one of the fastest growing e commerce development company from India with a credible record of offering sophisticated range of services ranging from digital marketing to design and development. The company has helped a number of clients with affordable but functional range of digital marketing, design and development services to help them get noticed. To contact the company for a custom quote, to ask how much it would be to design a trendy and functional app, please contact OM SOFTWARE now.